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Salesforce Marketing Cloud Consultant EXAM (180 Q&A) Spring 2023.
- Other • 59 pages • 2023
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Salesforce Marketing Cloud Consultant EXAM (180 Q&A) Spring 2023. 
 
Northern Trail Outfitters (NTO) is running a campaign for a brand new type of footwear inside Journey Builder. The entry event: Prevents contacts from entering the journey if "shoes" is not selected in their preferences. Is based on a data extension which has Email Address as Primary Key. 
 
A few weeks after launching the campaign, NTO's data analyst noticed a reduced email volume and that some contacts inside the data ext...
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